La Mer’s Valentine Campaign
Love at First Touch
This year we wanted to create playful digital opportunities to send hints and / or Valentine’s Day wishes to partners or friends. Presented in this abstract paper world with gifting themes like ribbons and gift boxes. Using the element of touch and highlight the transformative aspect and energy of the feeling of love in the visuals.
Role(s): Lead Art Direction, Digital Design, Social Design, Pre-Production, Retouching
